Many companies are growing and scaling every day. While some of these companies can be similar to ones that are already available, they could bring about an alternative edge to the market. For an entrepreneur, this can be scary and could call for affirmative action.
One of the biggest reasons businesses work hard and smart is to ensure that they stay afloat in their respective markets. If you are a business owner and you are currently thinking of new ways to improve your business, the first thing you should note is your clients. Here are 3 helpful tips you can apply to retain clients for your business.
1. Offer something extra
As a smart entrepreneur, you need to think on your toes to ensure that your customers and clients keep coming back to your business. For example, in supermarkets, staff are ready on-hand to help customers carry their baskets when they shop. This can help people or elderly who may not be able to carry heavy things around. Some of them work in conjunction with couriers to ensure that customers can make their orders from the comfort of their home, and the courier delivers it to you.
Customer service is one of the most important things to ensure that your business can stand out. You can train them on how to handle clients, no how difficult they might be. They should have a smile on their faces at all times when dealing with their clients, and the language used should be professional too.
2. Show personal interest
Clients are essential to the success of any business and company. In order to retain them, you should make an effort in developing personal interest in what they do. Sometimes, leaving the business in the hands of your staff might not be the right move. Instead, look to interact with your clients as much as possible when they are patronising your establishment. Learn their names, their titles such as professors or doctors, and address them appropriately.
Building friendships is equally important to retain your customers and clients. You can advise them on the best products or services that they can try out, or go out of your way to call and ask them if they take a little longer to show up. If they are displeased about a service or a product, you can exchange the product to something better for them. You can also specifically give your clients gifts on special days such as their birthdays or anniversaries. An excellent Singapore corporate gift will make clients know how much you genuinely appreciate them.
3. Implement feedback
The main reason why you want to collect feedback is so that you can improve upon the products and services you provide. It will be pointless if the clients gave you an honest opinion about something and there is no follow up. You can go over their suggestions and make a mental note about changes. It is best to ensure that while changing certain aspects of your product or service, you do not end up changing your identity or brand, but focus on improving upon the customer’s experience.
Going the extra mile in your business may cost you money, but the returns are sure to outweigh it. By acting on some of the tips above, you are set to have a stream of steady clients for a long time.